For their “Made by Moms in Medicine” campaign, I collaborated with the team at RoAndCo from strategy through post-production. In my role, I led the campaign design and contributed to casting, location scouting, and assembling a creative team of photographers and stylists. I also oversaw both still and video assets through to post-production.

Evereden provides multi-vitamin, skin-safe, and ethical skincare products designed for infants, children, and families. Their formulas are developed by renowned doctors specializing in pediatric dermatology, all of whom are also mothers. This campaign highlights both lifestyle imagery and portraiture that heroes each doctor.